“Research that happens in the participant’s natural environment can give you more realistic insights than lab research.”

Source: usability.gov

UX/UI Research Experts

Online and unmoderated usability studies facilitate gathering real-time user feedback in their natural environment using their own device and allows for quicker data analysis.

Trained usability research specialists at OneSource Labs utilize industry leading online testing tools to invite hundreds of users to participate in the study at the same time and across multiple geographic locations. We have been able to provide our clients with more efficient user testing that’s mobile, agile and cost-effective.

Many online testing tools allow for combining qualitative and quantitative usability research into the same study to capture a more compete picture of user’s experience and satisfaction with the product. Read our blog for more information on benefits of combining these two types of study.

We select the appropriate testing methodology and online tool type based on each project’s goals. Keep in mind any interface at different stages of the design process can be tested.

OneSource Labs has produced amazing results utilizing online testing across multiple industries including automotive, B2B, Entertainment, Healthcare and Tech & Telecom. We are excited to bring similar success to your digital products.

Contact us to schedule a brief introduction of our Usability Research capabilities so we can help you improve your customers’ experiences, increase your conversion rates and optimize your ROI. We customize a strategic approach based on your project objectives, budget and timeline.